Out there
Yutaka Yamauchi

Service Design Show

Marc Fonteijn is running a great interview series on service design. In this episode, I explain my idea of “service as intersubjective struggle“ and “human de-centered design.”

TEDx: The secret behind services

I gave this TEDx talk on services at TEDxKyotoUniversity on June 7, 2015. I presented how services at traditional sushi bars in Tokyo are organized and explained why sushi chefs do not smile, offer little information to customers and test customers by challenging them. You can find more details in my recent book (sorry only in Japanese for now).



MOOC Trailer

My MOOC “Culture of Services: New Perspective on Customer Relations” started in January 28, 2016.